by Stephen Mulrenan | Dec 19, 2023 | Uncategorized
On the day of the opening ceremony of #IBAparis2023, members of the marketing and business development (MBD) subcommittee of the IBA’s law firm management committee hosted their first High Tide conference, where they highlighted some of the key marketing and BD issues...
by Stephen Mulrenan | Sep 5, 2023 | Uncategorized
In just under two months’ time, more than 5,000 legal professionals from over 130 jurisdictions will gather in Paris for the sector’s leading networking and BD event – the International Bar Association’s (IBA’s) annual conference. Joining...
by Stephen Mulrenan | Jun 23, 2023 | Uncategorized
Lextel editor Mark Agnew will attempt to kayak the Arctic’s historic Northwest Passage in July and raise £25,000 for an outdoors education charity. Together with his three teammates (known as the Arctic Cowboys), Mark will embark on the 2,000-mile journey from Bylot...
by Stephen Mulrenan | May 22, 2023 | Uncategorized
In early April, social media platforms were being flooded with helpful posts by well-meaning techies on “everything you need to know” about AutoGPT, the latest iteration in an artificial intelligence race that you may be feeling somewhat overwhelmed by. Having just...
by Stephen Mulrenan | Feb 1, 2023 | Uncategorized
While the concepts of paid media, owned media and earned media are well known, less well understood is the relationship between the latter two When Mahatma Gandhi famously said, “You must be the change you wish to see in the world”, he was not of course discussing the...
