by Stephen Mulrenan | Dec 19, 2023 | Uncategorized
On the day of the opening ceremony of #IBAparis2023, members of the marketing and business development (MBD) subcommittee of the IBA’s law firm management committee hosted their first High Tide conference, where they highlighted some of the key marketing and BD issues...
by James Nurton | Aug 23, 2023 | Uncategorized
As has been widely reported, corporate lawyers’ salaries have been booming since the pandemic, driven by growing volumes of work and shortages of qualified staff. One consequence of this is longer working hours and higher targets, as firms seek value for their...
by Richard Forster | May 13, 2023 | Uncategorized
A survey undertaken by Passle in April revealed some candid views from general counsel (GCs) on the content marketing that they receive from law firms. From a sample of 100 GCs split equally between the US and UK, only 8% said that their firms delivered enough timely...
by Mark Agnew | Mar 15, 2023 | Uncategorized
Pinsent Masons has been investing in jargon-free, accessible content for two decades winning new clients and attracting top talent Matthew Magee has witnessed first-hand the benefits of content marketing and high-quality articles published by in-house journalists...
